Privacy Policy
Effective Date: June 4, 2025
This Privacy Policy explains how CheckPurity.com (operated by XpertLync Solutions Pvt. Ltd., "we", "us", "our") collects, uses, discloses, and protects your information. We are committed to safeguarding your privacy and complying with applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).
1. Information We Collect
- Personal Information: Name, email address, phone number, company, location, and other information you provide via forms or account registration.
- Usage Data: IP address, browser type, device information, pages visited, and usage patterns collected automatically through cookies and analytics tools.
- Verification Data: Product scan data, verification codes, and related product information.
2. How We Use Your Information
- To provide, operate, and improve our services and platform.
- To communicate with you regarding your inquiries, account, or support requests.
- To personalize your experience and deliver relevant content.
- To detect, prevent, and address fraud, security, or technical issues.
- To comply with legal obligations and enforce our Terms and Conditions.
3. Legal Basis for Processing (GDPR)
We process your personal data only when we have a legal basis to do so, including:
- Your consent (e.g., when you submit a form or opt in to communications).
- Performance of a contract (e.g., providing services you request).
- Compliance with legal obligations.
- Our legitimate interests (e.g., improving our services, preventing fraud).
4. Your Rights Under GDPR & CCPA
- Access: You can request a copy of your personal data we hold.
- Correction: You can request correction of inaccurate or incomplete data.
- Deletion: You can request deletion of your personal data, subject to legal exceptions.
- Restriction: You can request restriction of processing in certain circumstances.
- Objection: You can object to processing based on legitimate interests.
- Data Portability: You can request your data in a portable format.
- Opt-Out (CCPA): California residents can opt out of the sale of their personal information.
- No Discrimination: We will not discriminate against you for exercising your rights.
To exercise your rights, please contact us at info@checkpurity.com.
5. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your experience, analyze usage, and deliver personalized content. You can manage your cookie preferences through your browser settings.
6. Data Sharing and Disclosure
- We do not sell your personal information.
- We may share data with trusted service providers who assist us in operating our platform, subject to confidentiality agreements.
- We may disclose information if required by law, regulation, or legal process.
- In the event of a merger, acquisition, or sale, your data may be transferred to the new entity, with notice provided.
7. Data Security
We implement appropriate technical and organizational measures to protect your data from unauthorized access, loss, misuse, or alteration. However, no method of transmission over the Internet is 100% secure.
8. International Data Transfers
Your information may be transferred to and processed in countries outside your jurisdiction. We ensure adequate safeguards are in place as required by applicable law (e.g., Standard Contractual Clauses under GDPR).
9. Children’s Privacy
CheckPurity.com is not intended for children under 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us for removal.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. Your continued use of the platform constitutes acceptance of the revised policy.
11. Contact Us
If you have any questions or wish to exercise your privacy rights, please contact us:
- XpertLync Solutions Pvt. Ltd.
- Office No.68, 1st Floor, Parvathapur, Opp. Swamy Narasimha Temple, Peerzadiguda, Hyderabad, Telangana, India. Pincode – 500039
- Business WhatsApp: +91 79010 55500
- Email: sales@xpertlync.com